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Apr 13, 2018

In chapter 1, Kenny and Andy dive deep into the science and applications of physiological adaptation. Research has shown that people can significantly change the composition of their muscle fibers and the magnitude of such changes can be shockingly high. Human beings can alter their physiology with exercise and...


Apr 13, 2018

In the prologue, we introduce Kenny, Andy, and Josh who each tell their side of the show’s origin story. They individually explain their motivation for launching the project and provide context for what’s to come in volume 1. The first volume focuses on how human beings can change their minds and bodies to improve...


Apr 12, 2018

Rachel Balkovec is the first female strength and conditioning coach in the history of professional baseball. She has spent the past seven years as a strength and conditioning coach for organizations such as Arizona State University, Louisiana State University, Los Tigres Del Licey Beisbol and the St. Louis Cardinals.  


Apr 11, 2018

Jen Esquer, DPT, PT, has been on a ruthless ongoing journey to learn about the body and movement since she was a child. She was a professional gymnast until age 16, studied yoga and pilates, studied physiotherapy, and is continuously exploring and learning more . is creator of and The Optimal Body Preventing Pain &...


Apr 10, 2018

Kevin Lawrence is a fitness and nutrition expert, and the founder and CEO of Power Crunch, a line of “smart” protein products. Kevin is a former college football player, former IFBB World Bodybuilding Champion, and renowned speaker and writer who is knowledgeable in exercise physiology and applied nutrition.

Kevin...